By Rachel Foster / February 12, 2013
Gone are the days when employees would use a single computer
and phone for all of their business communications. Technology such as
smartphones, tablets, cloud services and web conferencing has made it possible
for employees to work anytime and anywhere. Although this level of connectivity
can lead to a number of business benefits, many organizations struggle with
connecting remote employees and ensuring they have all the communications tools
they need to be productive.
Dax Nair, Allstream’s director of marketing for unified
communications, discussed these challenges on the latest episode of The
Business to Business Show on 570 News Talk Radio. According to Nair, many
organizations are limited with their existing communications infrastructure and
should unify all of their communications into one seamless system.
“On top of the basic telephony and voicemail that people
have been using every day, we can now add web conferencing, video conferencing,
instant messaging and other communications tools into the mix,” said Nair.
“Unified communications is the technology that enables businesses to seamlessly
bring communications across organizations – from anywhere, at any time and on
any device and network.”
One of the biggest benefits of unified communications is
that it improves response times when trying to connect with customers, partners
and vendors. For example, you may currently need to give out ten different
phone numbers if you want someone to reach you. With unified communications,
you can give out just one number and it will ring through to you no matter
where you are or what device you have on hand. This is also a huge benefit when
sales people are on the road trying to connect with decision makers to close
deals.
When choosing a unified communications solution, Nair states
that it is important to consider the level of complexity in your work
environment, such as how dispersed your organization is. You should also
consider whether you want team members from different locations to work
together, as unified communications can help you leverage skill sets from
across the country or around the world.
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