October 7, 2012 | By Fred Donovan
With technology pundits and analysts falling over themselves
to comment on the consumer implications of the T-Mobile and MetroPCS merger,
you would think that would be the only impacted market. But the merger also has
major implications for the enterprise and machine-to-machine markets as well.
For starters, T-Mobile would gain valuable 4G spectrum from
MetroPCS, which should benefit its position in the corporate and M2M markets.
T-Mobile would also acquire more spectrum for its LTE
network, which MetroPCS is already deploying. This will provide more LTE
coverage for U.S. business customers.
The stronger LTE network will enable the merged company to
expand its business-to-business offerings and mobile virtual network operator
platform.
"Our enhanced spectrum position will be the foundation
for a faster and more reliable network, and will allow us to deploy a deeper
and more robust LTE rollout, particularly in major metropolitan areas. We will
be a stronger, value-focused competitor, providing customers with offerings
such as our Unlimited Nationwide 4G Data and 'bring your own device'
plans," commented John Legere, president and CEO of T-Mobile, in a
release.
In addition to expanding enterprise and BYOD offerings, the
combined LTE network would free up T-Mobile to beef up its 2G service for the
M2M market. Other wireless carriers have announced plans to shut down their 2G
networks, but 2G continues to provide a cost-effective M2M solution.
The M2M market is expected to grow close to 30 percent
annually through 2015, according to TechNavio. By continuing to provide 2G
services to that market, T-Mobile will be able to tap into the M2M market for
companies that do not need 3G or 4G speeds and want to keep their M2M service
costs down.
Overall, the T-Mobile, MetroPCS merger will have a major
impact on the enterprise mobility and M2M markets, as well as the consumer
marketplace. Stay tuned.
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